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Arshathul Afia
Arshathul Afia is a journalism graduate and fintech content writer with 4+ years of experience in digital publishing and research-led writing. She has written 200+ articles covering personal finance, lending, banking, digital payments, credit, insurance, and major financial developments in India. At LoansJagat, she focuses on simplifying complex fintech news, RBI updates, loan-related changes, policy developments, and industry trends for everyday readers. Her journalism background helps her approach stories with research, context, and clarity, while her SEO experience ensures content remains discoverable and relevant. She aims to make financial news easier to understand, practical, and useful for readers across India.
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UBS says India has entered a stronger unsecured credit cycle, with personal loans leading as asset quality improves, liquidity stays ample and lenders expand lending.
Key Highlights
India’s unsecured lending market is picking up again, and UBS Global Research believes personal loans are at the front of the move. Its India Financials report, The Beginning of an Unsecured Upcycle?, dated September 22, 2026, linked the change to better asset quality, stable unsecured household leverage, ample liquidity and greater willingness among lenders to take credit risk. The call covers Indian banks and non-banking financial companies, with faster growth visible among NBFCs.
For households, the immediate effect could be more personal-loan offers and wider access to funds without pledging an asset. The downside arrives with repayment. An unsecured loan adds another fixed monthly obligation, and the cost can become difficult when a borrower already has several EMIs or income growth is weak. The quality of fresh lending will therefore be watched as closely as the pace of new loans.
A stronger lending cycle can give eligible borrowers more choice. UBS cited August 2026 credit-bureau data showing personal-loan growth of 9% at banks and around 30% at NBFCs. The figures refer to a narrower personal-loan segment. They should not be compared directly with the broader official category, which covers several types of retail credit.
More choice can help someone compare funding for a medical expense, education payment, repair bill or another planned cost. Approval alone, however, says little about affordability. The applicant still needs to compare the final rate, processing fee, tenure, EMI and net amount credited. A low advertised starting rate can change after the lender checks income, existing loans and repayment history.
Official data shows that retail credit was already strengthening before the September UBS report. The figures below use different definitions and periods, so they show the direction of borrowing rather than a like-for-like comparison.
The sequence shows that the recovery was already under way. UBS is adding a new point: it expects unsecured personal loans to take a larger role in the next lending phase as credit quality improves and lenders become more willing to extend funds.
UBS stated, “We believe India is entering a strong unsecured credit growth cycle, led by personal loans.” Its report followed a 3-year credit cycle across personal loans, credit cards, microfinance and unsecured business loans. UBS said asset quality had improved across most of those segments and unsecured household leverage had remained broadly stable over the past 3 years.
The borrower-side response should stay grounded in actual repayment capacity. A September 16, 2026, LoansJagat comparison of 8 private-bank personal-loan offers found advertised starting rates beginning at 8.90%. The same analysis pointed out that salary, existing repayments, current loans and charges can alter the final offer. That gives borrowers a useful check during a faster credit cycle: compare the rupee cost shown in sanction documents, not only the headline rate.
A borrower with regular income can still receive a smaller sanction, a higher rate or a rejection when existing EMIs are already high. Lenders assess the whole repayment profile. Faster credit growth therefore does not mean every household has more room to borrow.
Signs of stronger retail borrowing were already showing up earlier in 2026. On May 5, 2026, the Ministry of Finance reported 15.9% growth in non-food credit for FY2025-26. Personal loans made up 33% of total credit during the period. Their growth came in at 16.2%, up from 11.7% a year earlier. Housing loans moved at a steadier pace. Vehicle finance and gold-backed loans, however, continued to add weight to retail credit.
Another clue had appeared a few months before that. The Economic Survey 2025-26, tabled on January 29, 2026, recorded 12.8% year-on-year growth in personal loans in November 2025. Loans against gold jewellery were also rising strongly at the time. By September 2026, UBS was pointing to a different part of the story, with unsecured personal loans beginning to take a bigger role in the next phase of credit growth.
India’s personal-loan market has moved into a faster phase after the earlier slowdown. UBS sees the September 2026 picture as the start of a stronger unsecured cycle, while government data shows retail credit had already been accelerating before that call.
For borrowers, greater competition can be useful. The final decision still comes down to the rate offered, all charges, existing debt and the EMI that must be paid every month. Easier credit is useful only when repayment stays within the household budget.
UBS expects lending without pledged collateral to grow faster, led by personal loans. Its September 22, 2026 report linked that view to improving asset quality, ample liquidity and greater lender appetite.
Eligible borrowers may see more offers and stronger lender competition. The final interest rate and sanctioned amount will still depend on income, credit history, existing EMIs and each lender’s credit checks.
No. The government category is broader and covers several forms of retail credit. UBS’s 9% bank and 30% NBFC figures refer to a narrower personal-loan product based on bureau data.
It depends on repayment capacity. The final interest rate, processing charges, tenure and EMI should fit regular income after existing obligations. Faster lending across the market does not make a personal loan cheaper for every applicant.
Existing EMIs can reduce repayment capacity even when income is regular. Lenders assess a borrower’s current debt, repayment history and recent borrowing and may reject an applicant even if it is a favorable market to extend credit. This can occur even if an applicant meets the minimum requirements to get approved.